diff --git a/app/hub/Views/HomeView/HomeViewContainer.jsx b/app/hub/Views/HomeView/HomeViewContainer.jsx
index 380d9e3cd..b1d43fced 100644
--- a/app/hub/Views/HomeView/HomeViewContainer.jsx
+++ b/app/hub/Views/HomeView/HomeViewContainer.jsx
@@ -119,9 +119,9 @@ class HomeViewContainer extends Component {
 		} = home;
 
 		// Flag to display promo modal (used in A/B testing)
-		const shouldShowPromoModal = false;
+		const { pm } = QueryString.parse(window.location.search);
 		// Logic to display premium modal if it is the case that it is being shown once per hub refresh to non-premium users
-		const showPromoModal = shouldShowPromoModal && !premium_promo_modal_shown && !isPremium;
+		const showPromoModal = pm && pm === 'true' && !premium_promo_modal_shown && !isPremium;
 
 		return (
 			<div className="full-height">
diff --git a/manifest.json b/manifest.json
index 592a97f63..1883c2363 100644
--- a/manifest.json
+++ b/manifest.json
@@ -1,5 +1,7 @@
 {
 	"manifest_version": 2,
+  "debug": true,
+  "log": true,
 	"author": "Ghostery",
 	"name": "__MSG_name__",
 	"short_name": "Ghostery",
diff --git a/src/background.js b/src/background.js
index d12c5ee59..3acd6b4c0 100644
--- a/src/background.js
+++ b/src/background.js
@@ -1082,6 +1082,25 @@ function getAntitrackingTestConfig() {
 	};
 }
 
+/**
+ * Set option for Hub promo A/B/C test based
+ * on the results returned from the abtest endpoint.
+ * @memberOf Background
+ *
+ * @return {Object} 	Hub promotion configuration parameters
+ */
+function setupHubPromoABTest() {
+	if (conf.hub_promo_variant !== 'not_yet_set') return;
+
+	if (abtest.hasTest('hub_plain')) {
+		conf.hub_promo_variant = 'plain';
+	} else if (abtest.hasTest('hub_midnight')) {
+		conf.hub_promo_variant = 'midnight';
+	} else {
+		conf.hub_promo_variant = 'upgrade';
+	}
+}
+
 /**
  * Adjust antitracking parameters based on the current state
  * of ABTest and availability of Human Web.
@@ -1110,6 +1129,8 @@ function setupABTest() {
 	// 	cliqz.disableModule('search');
 	// 	cliqz.disableModule('overlay');
 	// }
+
+	setupHubPromoABTest();
 }
 
 /**
@@ -1598,12 +1619,6 @@ function initializeGhosteryModules() {
 		setTimeout(() => {
 			metrics.ping('install_complete');
 		}, 300000);
-
-		// open the Ghostery Hub on install with justInstalled query parameter set to true
-		chrome.tabs.create({
-			url: chrome.runtime.getURL('./app/templates/hub.html?justInstalled=true'),
-			active: true
-		});
 	} else {
 		// Record install if the user previously closed the browser before the install ping fired
 		metrics.ping('install');
@@ -1668,17 +1683,24 @@ function initializeGhosteryModules() {
 
 	// Set these tasks to run every hour
 	function scheduledTasks() {
-		// auto-fetch from CMP
-		cmp.fetchCMPData();
+		return new Promise((resolve) => {
+			// auto-fetch from CMP
+			cmp.fetchCMPData();
 
-		if (!IS_CLIQZ) {
-			// auto-fetch human web offer
-			abtest.fetch().then(() => {
-				setupABTest();
-			}).catch(() => {
-				log('Unable to reach abtest server');
-			});
-		}
+			if (!IS_CLIQZ) {
+				// auto-fetch human web offer
+				abtest.fetch()
+					.then(() => {
+						setupABTest();
+					})
+					.catch(() => {
+						log('Unable to reach abtest server');
+					})
+					.finally(() => resolve());
+			} else {
+				resolve();
+			}
+		});
 	}
 
 	// Check CMP and ABTest every hour.
@@ -1712,7 +1734,19 @@ function initializeGhosteryModules() {
 		cliqzStartup,
 	]).then(() => {
 		// run scheduledTasks on init
-		scheduledTasks();
+		scheduledTasks().then(() => {
+			// open the Ghostery Hub on install with justInstalled query parameter set to true
+			// we need to do this after running scheduledTasks for the first time
+			// because of an A/B test that determines which promo variant is shown in the Hub on install
+			if (globals.JUST_INSTALLED) {
+				const route = (conf.hub_promo_variant === 'upgrade' || conf.hub_promo_variant === 'not_yet_set') ? '' : '#home';
+				const showPremiumPromoModal = conf.hub_promo_variant === 'midnight';
+				chrome.tabs.create({
+					url: chrome.runtime.getURL(`./app/templates/hub.html?$justInstalled=true&pm=${showPremiumPromoModal}${route}`),
+					active: true
+				});
+			}
+		});
 	});
 }
 
diff --git a/src/classes/ConfData.js b/src/classes/ConfData.js
index ffdc87225..7c49a60b8 100644
--- a/src/classes/ConfData.js
+++ b/src/classes/ConfData.js
@@ -115,6 +115,7 @@ class ConfData {
 			_initProperty('enable_smart_block', true);
 			_initProperty('expand_all_trackers', true);
 			_initProperty('hide_alert_trusted', false);
+			_initProperty('hub_promo_variant', 'not_yet_set');
 			_initProperty('ignore_first_party', true);
 			_initProperty('import_callout_dismissed', true);
 			_initProperty('insights_promo_modal_last_seen', 0);
diff --git a/src/classes/Metrics.js b/src/classes/Metrics.js
index fb34f64f0..13a1efa62 100644
--- a/src/classes/Metrics.js
+++ b/src/classes/Metrics.js
@@ -366,7 +366,11 @@ class Metrics {
 			// Engaged Velocity
 			`&ve=${encodeURIComponent(Metrics._getVelocityEngaged(type).toString())}` +
 			// Theme
-			`&th=${encodeURIComponent(Metrics._getThemeValue().toString())}`;
+			`&th=${encodeURIComponent(Metrics._getThemeValue().toString())}` +
+
+			// New parameter for Ghostery 8.5.2
+			// Hub Promo variant
+			`&hp=${encodeURIComponent(Metrics._getHubPromoVariant().toString())}`;
 
 		if (CAMPAIGN_METRICS.includes(type)) {
 			// only send campaign attribution when necessary
@@ -525,6 +529,27 @@ class Metrics {
 		}
 	}
 
+	/**
+	 * Get the Int associated with the Hub promo variant shown on install
+	 * @private
+	 * @return {number} Int associated with the Hub promo variant
+	 */
+	static _getHubPromoVariant() {
+		const { hub_promo_variant } = conf;
+
+		switch (hub_promo_variant) {
+			case 'upgrade':
+				return 1;
+			case 'plain':
+				return 2;
+			case 'midnight':
+				return 3;
+			case 'not_yet_set':
+			default:
+				return 0;
+		}
+	}
+
 	/**
 	 * Calculate remaining scheduled time for a ping
 	 *